The Photographer’s Blueprint for Profitable Sessions
Mastering Minis
Turn a single weekend into your biggest income-maker. In this in-depth course, you’ll learn how to price your minis with confidence, market them so they sell out, create an effortless client experience, and streamline your editing workflow—so you earn more, work less, and finally take back your time during busy season.
It’s frustrating to pour time into planning, shooting, and editing—only to feel burned out, underpaid, or like you’re
giving away too much for too little.
Do you love offering mini sessions but feel like
they’re more stressful than successful?
•You could confidently price your minis so they actually add up to $10k weekends
•You had a simple system to plan and market minis that sell out every time
•You spent less time on your calendar and more time enjoying your weekends
•You had streamlined workflows that cut your editing time in half
•You knew exactly how to guide clients so sessions run smoothly (and fast!)
•You could create galleries clients love—without over-delivering or burning out
•You had a proven strategy to maximize profit while keeping minis fun and stress-free
Mini sessions don’t have to drain your calendar or your income
Imagine if.....
Each module of this course is designed to give you the blueprint for mini sessions that sell out, save you time, and become the most profitable part of your business.
That’s why I created this easy-to-follow, step-by-step program -
I’ve scaled my mini sessions to make $10,000 in a single weekend — and I do it multiple times a season.
That’s why I can tell you with certainty:
•You don’t need a huge following.
•You don’t have to spend your entire holiday season behind the camera.
•You don’t need to burn yourself out trying every strategy under the sun.
So if that’s true… why haven’t your mini sessions been consistently profitable?
It’s not because you’re not talented enough.
It’s not because your market is “too saturated.”
And it’s definitely not because you’re not working hard.
It’s simply because you’ve been missing the systems and strategies that make mini sessions sell out with ease.
Transform your busiest season into your most profitable one.
Learn how to structure mini sessions that actually work for you—not against you.
Laying the Foundation for Profitable Minis
Our course intro isn’t just a “hello” — it’s the first step to building minis that actually work for you. This module is packed with clarity-boosting exercises designed to help you create sessions that stand out, book fast, and feel aligned with your style and values.
•Define what success with mini sessions looks like for your business
•Get clear on how your minis can stand out in a crowded market
•Identify the type of clients you want to attract (and keep coming back)
•Set yourself up with the confidence to build minis that are both fun and profitable
Welcome
Simplifying the Process and Maximizing Profit
A strong booking system not only saves you time but also ensures your minis are priced for profit and run seamlessly from start to finish. In this module, you’ll learn how to confidently set your rates and streamline the booking process so clients find it easy to say “yes.”
•Learn how to price your mini sessions for profit and long-term success
•Understand how to package minis so they stand out and sell quickly
•Set up and use booking management software to simplify scheduling
•Create a smooth, professional booking experience that clients love and trust
Booking
Organizing Minis for Maximum Success
Planning is the backbone of running smooth and profitable mini sessions. In this module, we’ll walk through every detail you need to consider so you can feel confident, organized, and ready before your clients even arrive.
•Explore different mini session genres to find what fits your business best
•Learn how to use both natural and artificial lighting to your advantage
•Master scheduling strategies and timelines for booking success
•Prepare your clients with the right guidance so they show up ready and excited
Plannning
Expanding Your Reach Beyond Ads
Not all marketing happens through paid ads. In this module, you’ll learn how to use simple, effective tools to build trust, stay consistent, and reach your audience in multiple ways.
•Create Canva templates to keep your branding consistent and professional
•Learn how to design graphics that catch attention and drive bookings
•Use email marketing to nurture clients and encourage repeat sessions
•Build a marketing system that works year-round, not just during launches
Marketing
Running Ads That Sell Out Your Minis
Marketing your minis effectively is the key to filling every spot with ease. In this module, we’ll focus on Facebook Ads and give you the step-by-step systems you need to attract dream clients and ensure your sessions are profitable.
•Set up Ads Manager correctly so you’re ready to launch campaigns
•Learn how to create and run ads that reach your ideal clients
•Understand how to budget and structure ads for profitability
•Analyze data to track performance and make smart adjustments
Ads
Capturing Minis With Ease and Confidence
Shoot day should feel organized, stress-free, and fun for both you and your clients. In this module, you’ll learn how to prepare in advance and create an experience that keeps families coming back year after year.
•Prepare everything you need ahead of time, including props and incentives for kids
•Learn different posing techniques that keep sessions natural and engaging
•Discover strategies for keeping children happy and parents relaxed throughout the day
•Master time management so every session runs smoothly and stays on schedule
Shoot Day
Delivering Galleries and Creating Long-Term Clients
How you deliver your final images is just as important as the photos themselves. In this module, you’ll learn how to create a polished delivery process that delights clients, encourages referrals, and generates additional income through upsells.
•Set up and deliver galleries in a way that feels seamless and professional
•Create a client store to offer prints, albums, and heirloom products
•Learn how to naturally include upsells that increase your overall profit
•Wrap up sessions with a client experience that leaves families eager to return
Delivery
What's included?
This course walks you step-by-step through everything you need to confidently plan, sell, and run profitable mini sessions. Each module is designed to give you practical strategies you can put into action right away.
Inside, you’ll learn how to:
•Follow my exact process for selling out mini sessions on repeat
•Use must-have resources and streamlined workflows to save time
•Price your minis for profit and long-term success
•Reach and book your dream clients with ease
•Plan, market, and scale minis that fit your business goals
•Set up an automated booking system that runs smoothly
•Run local ads that actually work and fill your sessions
•And so much more to help you grow with confidence
Mastering Minis
Introducing...
I’ve been a photographer for 15 years, but my first career was as a kindergarten teacher for 20 years.Teaching has always been part of who I am, which is why I now combine my love for photography with my gift for education.
As a former teacher, I know how to take big concepts and break them down into easy, digestible steps that actually make sense and won't be overwhelming.
But I also know the struggle. I’ve been burnt out, exhausted, and stuck — spending years (and plenty of money) trying everything from boosting ads to posting non-stop on social media, only to feel like nothing was working. Through persistence, I discovered the strategies that truly build a sustainable photography business.
Now, I’m passionate about sharing both the lessons and the proven processes so you can skip the overwhelm and start growing with confidence, clarity, and clients you love.
Hey Y'all, I'm Jill
Preppy lover of anything Navy Blue,
Obsessed with traveling and the outdoors
To earn more profit without working more hours
To wake up to consistent bookings on autopilot
To have clients you love coming back every season
To enjoy your family during busy season
Just Imagine What It Would Be Like
Crystalyn Aucoin
I have been overwhelmed by the idea of running social media ads for years. I've ran one here and there and it was like throwing spaghetti at the wall. Then, I found Jill's course and had my ads up in minutes after watching. We watched the course and then opened a tab and started following along in Meta. We had two ads created and published in minutes. I'm grateful we found such an easy yet thorough tutorial. Thank you!
Successfully Ran ads to her target clients
Hilary Mauro
I purchased Jill Chaze's Mastering Minis course last year when I was just starting up my own photography business. This course has been a lifesaver! Jill takes you through step by step, navigating you through how to operate this system. She is thorough and passionate. I can't thank her enough for sharing her knowledge with me! Months out and she is still always there to answer any questions I might have. Thank you, Jill
Started Implementing Mini Sessions into her business
This could be you!
Of course! You'll have lifetime, ongoing access to the members portal.
It's a self-paced online course that is hosted in a private members portal. it's designed so you can learn on your own schedule and revisit the material whenever you need it.
You need to have basic knowledge of your camera, and be proficient in shooting. Leave the rest up to me. I will show you my proven method to rocking your next minis.
This course is designed for photographers who want to simplify, streamline, and scale their mini sessions into one of the most profitable parts of their business.
Do i get access to future updates?
Where is the course hosted?
Who is this for?
Frequently Asked Questions
What do I need to know before enrolling?
In one course, you’ll learn the systems it took me years to figure out — for less than the cost of one mini session.